2/24/2006 - OGILVYONE To Develop AFS Argentina communication
_This press release was produced and distributed by OgyilvyOne Argentina to the media and partners.
- Ogilvy is a marketing communication network, specialized in advertising, interactive and PR marketing, promotions and other related services.
- OgilvyOne specializes in PR marketing, consultancy, communication strategies and applied creativity to every possible means, to arrive with impact and differentiation in a one to one relation with clients and consumers.
- OgilvyOne collaborates with AFS developing materials oriented to positioning the non-governmental organization (NGO)._
Buenos Aires, February, 2006. – OgilvyOne, the interactive and PR marketing communication network was selected by AFS Intercultural programs, in order to develop a communication plan oriented towards the Argentinean market. OgilvyOne collaborates with AFS in developing materials towards positioning the leader NGO in the area of educational exchange programs.
Creative Regional Director of OgilvyOne Latin America, Roberto Patxot states: “to work for an NGO is always gratifying, and even more in the case of AFS because they focus on intercultural exchange. AFS promotes values which we strongly identify with, both in Argentina and in the world”. And he specifies: “our intention is to develop with AFS their communication plan which covers all audiences of the NGO.”
The director of Communications, Quality & Marketing of AFS Argentina, Ariel Vallejos points out that: “the alliance between OgilvyOne and AFS Argentina is an example of synergy between creativity and solidarity. To be able to count on professional services of a worldwide and well-known agency with a proven record of successes and awards is dream for any NGO.”
He adds that: “On behalf of more than 500 volunteers who work daily for AFS making its work of intercultural exchange possible and almost 30 thousand who do this on a worldwide level, it’s a pleasure to recognize the solidarity and the contribution to our mission on behalf of OgilvyOne Argentina is making.”
AFS www.afs.org.ar
AFS is an International, voluntary, non-governmental, non-profit organization that provides intercultural learning opportunities to help people develop the knowledge, skills and understanding needed to create a more just and peaceful world through international & educational experiences. For more see www.afs.org and www.afs.org.ar
OgilvyOne Worldwide
OgilvyOne Worldwide is the biggest network in direct, interactive & PR marketing in the world; with 110 offices in 56 countries and with more than 3,500 employees. Their multinational clients include American Express, Cisco, Coca-Cola Company, DHL, Glaxo, IBM, Nestle, SAP and Unilever, among others. OgilvyOne Worldwide is a unit of Ogilvy & Mather Worldwide and part of the WPP Group plc. (NASDAQ: WPPGY), which is one of the biggest communication groups in a worldwide level.
For additional information please contact: Carlos Porro, Manager of Development and Communications, email: carlos.porro@afs.org, telephone: (212) 807-8686 ext.121
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